How AI Is Reshaping Strategy...and Why We’re Leading That Conversation
There was a time when strategy meant boardroom discussions, quarterly reviews, and thick binders of plans that rarely survived the first real-world challenge.
That time is over.
Today, strategy is happening in real time, and AI is right at the heart of it. According to IDC, organisations investing in generative AI are seeing a return of $3.7 for every $1 spent. That’s not a small gain - it’s a complete reshaping of how decisions get made, how fast they happen, and how accurate they can be.
In short, AI has moved from being a back-end tool to a front-line strategic partner.
Think about how companies like Noon and Amazon UAE are using machine learning. They’re no longer just analysing what customers buy; they’re predicting what they will buy. Prices adjust on the go. Delivery routes shift in real time. Product recommendations appear before the customer even searches. This isn’t automation; it’s intelligence at scale. Leaders who understand how to translate data into insight make sharper, faster, and more confident decisions. They stop guessing. They start anticipating.
The future of strategy will belong to leaders who see technology not as a department, but as a mindset. They’ll use AI not to replace human judgment, but to enhance it - blending instinct with information, foresight with data. The question is - are you using it to lead, or just trying to keep up?
At Informa Connect Academy, we don’t just talk about these shifts; we bring them to life. Our AI-Powered Strategy Business Breakfast was held in our Dubai office, where professionals from across industries gathered to discuss how AI is transforming strategic planning and execution.
Want to join our upcoming webinars, business breakfasts, or chat about how you can grow your career through certification? Drop us a line at meenquiries@informa.com, and we can start a conversation.