Grad Conn

CMO at Humanity Labs

Speaker

Grad Conn is proud to be Chief Marketing Officer at Humanity Labs, The AI Workforce Company™. Grad was previously CMO at several companies in the AI, SaaS, and blockchain space, including Sprinklr (took public on the NYSE), Pendo, PROS, Ava Labs, and Points.com (took public on the TSX). He is also a recovering Microsoftie, having spent twelve years in Redmond, the last seven as CMO for Microsoft USA. Grad began his career in technology as an entrepreneur, where over more than a decade he launched five startups, buried three, sold two, and kept his family fed throughout.

Grad has been a contrarian since childhood, which earned him regular beatings in the schoolyard and, in adulthood, the LinkedIn equivalent. In an age that finally rewards thinking differently, he feels vindicated by several decades of never agreeing with anybody. What keeps the beatings coming is that he still doesn't know when to shut up: He's written more than 1.4 million words rattling cages and testing patience at his blog, Copernican Shift (copernicanshift.com), home of his D3C framework for how buyers actually buy.

Grad describes himself as an enthusiastic pickleballer and an adequate CMO. He plays golf well enough on the eighteenth hole to keep coming back for the other seventeen.