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Patient Pathways 2026 - The Copay and Patient Services Congress
November 17-20, 2026
Sheraton Philadelphia DowntownPhiladelphia, PA

Ashutosh Katiyar
Executive Director, Customer Insights and Engagement, Neuroscience at Bristol Myers Squibb
Speaker

Profile

Ashutosh (Ash) leads the Customer Insights & Engagement (CI&E) group for Neuroscience at Bristol Myers Squibb (BMS), a pharmaceutical company that invents life-transforming medicines for people with serious diseases. In this role, he oversees a team focused on delivering integrated customer insights and analytics to inform critical commercialization decisions across the organization.

Prior to BMS, Ashutosh held leadership roles at Regeneron, Amgen, Shire and ZS Associates leading go-to-market strategies for various commercial launches within areas of Oncology, Inflammation, Cardiometabolic, Nephrology and Neuroscience. As a part of his career, he has also worked on supporting several Business Development (acquisition and licensing) activities.

Ashutosh considers himself as a leader who can quickly affect change and build out capabilities. His interests include building out Omnichannel customer engagement capabilities, as well as harnessing Artificial intelligence and data science applications to enrich customer experience and enhance staff productivity.

Ashutosh earned his MS in Marketing from Kelley School of Business at Indiana University, Bloomington. He also has a previous MS degree in manufacturing systems Engineering from University of Wisconsin-Madison and bachelor’s degree in mechanical engineering from IIT-Roorkee, India. He has also received several online certifications in data science applications and Gen AI.

Agenda Sessions

  • Harnessing AI, ML and Next Best Action to Elevate Patient Support Services Strategy

    8:10am

At this event